Norway set new export value records for key pelagic species in 2025, led by herring and mackerel, as sharp price rises offset lower catch volumes, according to figures from the Norwegian Seafood Council.
Total herring exports reached NOK 4.2 billion (about EUR 365 million), the highest value on record, despite an 8% decline in volume. Mackerel exports also reached a record value of NOK 8.5 billion (roughly EUR 740 million), despite volumes dropping by 34%.
Prices, not volume, drove the record
The value growth was driven almost entirely by higher prices. For herring, stronger demand for whole frozen fish and marinated products lifted prices enough to compensate for lower landings. For mackerel, reduced quotas and expectations of even lower quotas ahead pushed prices sharply higher.
The average price for frozen whole mackerel rose above NOK 50 per kilo in 2025, to more than EUR 4.30, a level not seen before.
Herring regains ground in key markets
Norway exported about 209,000 tonnes of herring in 2025. Poland, Denmark and Germany were the largest markets. Marinated herring products were the main growth driver after a new EU tariff agreement came into force at the start of the year.
Despite lower quotas, higher prices meant export value increased slightly year-on-year.
Mackerel faces a tight supply and high risk
Mackerel exports totalled about 208,000 tonnes. South Korea, Vietnam and Japan were the main buyers. Japan alone accounted for around 40% of Norwegian mackerel, though its share fell as higher prices and tariffs reduced direct imports.
The Seafood Council warned that high prices are putting pressure on processors and buyers, with further volatility expected in 2026 as quotas decline.